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What does Easy Hit hope to achieve?
The Company, its management, employees and consultants will offer specialist advice and guidance to coaches, trade and retail customers and provide qualified, experienced technical support.
The Company will provide a 21st Century product that seeks to level the field of shooting competition and achieve a higher percentage of ‘first shot’ despatch of quarry by improving customer accuracy.
My local Coach and Shooting Ground do not stock or supply the bead - why not?
The Easy Hit web site will provide all shooters with an opportunity to identify and fully understand the phenomenon known as Master Eye or Cross-Eye Dominance.
We will monitor constructive feedback and constantly review our marketing strategy.
The information we provide will be contemporary and accurate. We will continue to maintain our customer focus to ensure that those engaged in shooting enjoy the sport in general, our services and products.
We will remain aware that the company success relies on customer satisfaction and confidence.
We will monitor feedback to confirm that these attributes continue to be achieved by prompt product delivery and customers continued success in their quarry and clay shooting results, unhampered by eye dominance problems.
Only genuine verifiable testimonials will be published on this web site. We will provide a 100% Guarentee of Satisfaction and live technical help 9am - 9pm Mon - Sun 0845 895 1066
What is the difference between the Green and the Red Bead?
Shooting Grounds, Gun Shop or Qualified Coach can apply to register as a supplier by telephoning the company on 0845 895 1066 or e mailing firstname.lastname@example.org
The customer services team continue to approach qualified coaches, shooting grounds, shops and specialist outlets recommended by customers and staff of Easy Hit (UK) Ltd.
Both Green and Red Beads perform the same and correct eye dominance and more importantly 'Middle' or 'Central Vision'. The Green bead was introduced to satisfy demand from Game shooters. However, there is now an equal spread of demand between Game and Clay Shooters. The choice is therefore purely the choice of the customer. The rule of thumb appears to be that if you shoot Game at any time choose the Green Bead, if you shoot Clays go for the Red Bead.
What is the best colour of shooting glasses to use with the Easyhit!! bead.I have just fitted one and use amber glasses?
I saw you at the British Shooting Show in 2009. Is there actually a structure to your field trial?
The advice I give is based on the basic principle of how the Easy Hit!! bead works. The brain is tricked by the difference in light contrast registered when both eyes work together whilst focussing on the target.
The contrast difference is caused by the correct eye aligned with the rib registering what the cross-eye does not.
Therefore if both lenses in your glasses allow the same frequency of light. e.g. They are the same colour/tone, the light contrast seen through them is very likely to be the same whatever the lens colour and the bead will work effectively.
However, the best glasses are those that permit a constant frequency whatever you are looking at. There are only a few on the market from the major manufacturers.
Victor Scrooby adds:
Graham, Your answer to this question is spot on. It is the intensity differential not the colour. We are doing a lot of research at the moment about which tint is best for sport.
The frustrating conclusion for the most recent studies is that everyone will have a different ideal colour.
There is an instrument call an Intuitive Colorimeter which is used to determine a shooters ideal colour.
Most of the shooters in the 'World Class Programme' are now using individual tints and as far as I know our Classic Eyes Eye Care Centre www.classiceyes.com
are the only people with the equipment to do the test.
At the British Shooting show in 2009 you were testing people and classified my wife as Grade 5 eye dominance - Can you explain. ?
We conduct a Sports Vision Optometrist approved 'field' trial at the major Game Fair or shows that we attend.
The procedure includes the test shown on the 'check your middle vision' page of this web site.
We classify the shooters eye dominance on a scale
of 1 (perfect master eye) to 6 (completely cross eye dominant). The trigger finger being used to hold the eye tester card as it is the closest way of replicating a gun in the shoulder during this static test. This is essential as nearly 7% of shooters will have thier middle or cross eye dominance cured temporarily by having a gun placed in the shoulder. Using the opposite hand and arm undermines the accuracy of the test.
We then have the subject mount a gun in the shoulder (the coaching tester must then close an eye to avoid interferance from thier eye dominance), aiming at our coaching testers open eye as a target (N.B. We recommend that this test only be done by a qualified Coach in an sterile, safe area where no cartridges are held or kept). The testing coach then reaches forward and holds the barrel muzzle at the first point of mount. By doing this instantly it prevents the subject from correcting the aim and secures the correct eye dominance affected position.
This will confirm if the subject is in the 6.6% of tested shooters where the distraction effect is present. We have found that it either WILL or WILL NOT work. There seems to be no partial effect. Our advice in this case is to self test the subjects eye dominance at the end of a shoot by mounting on a static object with both eyes open and then closing the eye not aligned to the rib. In all debriefs with subjects where distraction has occured they report that as they get tired their accuracy deminishes.
That is the time to consider the Bead to provide consistency.
Anyone found to have perfect eye dominance needs no further testing.
However, having established that a shooter does not have the luxury of perfect eye dominance or the distraction factor does not apply we move to the next stage.
A magnetic demo Bead is applied to the gun and the same gun mount test is applied with the testing coach always closing one eye to eliminate any interferance. The subject mounts the gun with both eyes open using the pupil of the testing coaches open eye as the target.
This mount is repeated three times. It is common for the brain to initially resist for the first couple of mounts when first confronted by the Bead. On all further mounts the Bead takes control. The result is that subject finds that instead of thier cross eye dominance or middle vision pulling thier eye off line and pointing the gun to the left (right shouldered shooters) or right (left shouldered shooters) of the 'target' the bead is ensuring that the gun is absolutely dead in line.
This effect is then confirmed to those with any doubts by getting the subject to mount at a point much further away in the tent with both eyes open and then to close an eye. This takes the testing Coach out of the equation.
I'm slighty red colour blind. Would a green bead be better for me than the red one. Which length and diameter would be best for trap shooting. I shoot mainly DTL with the odd ABT, OT and UT?
During the last three years of field trials it became obvious that there is a lot of confusion surrounding eye dominance across our sport.
Master eye simply refers to your master eye - either your left or your right - never both. This can be self tested as shown on our web site page 'Test your Eyes 1'.
Except in the case of cross eye dominance (where the eye not aligned to the rib is master) this test will not tell you specifically where your Eye Dominance is situated or whether you are likely to suffer inaccuracy if you are advised that you have a ‘correct master eye’.
To establish if you have a problem you need the assistance of another person as described in 'Test Your Eyes 2'.
Three years of trials have established that Eye Dominance falls into 6 main groups.
However, you need to understand a basic principle.
The brain determines a point on a line drawn between your eyes where your 'point of aim' begins passes through the end of the barrel and onto the target (whether you have a bead of any description fitted or not).
This point can be anywhere between 'perfect' - where the point sits at the centre of the pupil of the eye aligned to the rib and 'totally' cross eye dominant where the point sits at the centre of the pupil not aligned to the rib.
We established that there are 4 other distinct positions that permits us to formally structure a classification format.
So! Our Sports Vision Optometrist accredited classification system consists of three 'positions' for 'middle vision' (these can be seen in the 'Test Your Eyes 2' page of our web site.
'1' reflects perfect eye dominance where the test shows the pupil of the eye perfectly centred in the circle of the Eye Sight Tester card (or DVD), '2' reflects a position half way between the pupil of the eye and the nose and '3' where the corner of the eye at the bridge of the nose is centred in the hole (but still on the side of the master eye).
'4' is again at the corner of the eye at the bridge of the nose, but this time it is on the side of the 'off eye' or eye not aligned to the rib. '5' is where the centre of the hole is aligned to a position half way between the nose and the pupil of the 'off eye and finally, '6' where the hole is centred perfectly on the pupil of the 'off eye'. These
postions are consistent and hence provide instant classification of eye dominance and credible statistics that BASC research department will shortly be reviewing.
If I graded your wife as '5' she is therefore cross eye dominant and if she shoots with both eyes open without an Easy Hit Bead fitted she will be shooting well to the left if she is a right shouldered shooter.
Response from Victor Scrooby - Sports Vision Optometrist - If you are 'red' colour blind then believe it or not you are also 'green'colour blind.
This is called dueteranopia and affects about 8% of all men. It should not influence the effectiveness of the bead at all.
The colour of the bead is not important it is, in my opinion, the brightness contrast (what the correct eye sees against what the wrong eye does not with the bead in place) that makes the bead work and as such could be any colour.
Graham Oades says "The 3mm shooting bead is without doubt the preferred bead for success at all trap disciplines".
As an experienced right shouldered shooter using maintained lead how do I cope with my previous sight pictures if my eye dominance is corrected by the Easy Hit!! bead?
As an experienced shooter your previous perception of lead will need refreshing.
This will not take long after you fit the Easy Hit!! bead as you will be using natural and logical judgement to decide on the length of lead.
Fitting the bead will take away the need to compensate for the effects of wrong eye dominance. Your shooting will now become more consistent and less frustrating.
Why are there three lengths to choose from?
The three lengths are designed to suit barrel length, shooters personal preference and the amount of light available in their normal shooting conditions.
How does it actually work?
The longer the device, the longer the bead will provide the contrast required to trick the brain. Barrel lengths over 28 inches should use the middle (Shooting) Bead or the long (Sport Shooting) Bead.
Simplistically. It works on the principle that your correct eye is presented with a fibre optic bead not dissimilar to any other bead but the wrong (cross-dominant) eye is prohibited from seeing it due to its patented design shielding it from view.
Why are there two widths for each bead length?
Despite not looking at the bead the brain still registers the contrast in light between the rib view and the non rib view along the barrel and will always prefer the rib line of sight.
The brain is constantly tricked into taking the easy option and the correct eye will always remain dominant despite looking at the target and long after you forget the bead is there, or you remove it, or use a gun without one fitted. Remember, it does not train the brain it tricks it!
The two widths are designed to suit both shooters personal preference and the amount of light available in their normal shooting conditions.
As a game shooter with a side by side what bead should I buy?
The wider the device, the longer the bead will remain illuminated.
The short 2.5mm or 3mm wide Hunting beads are ideal for use on side by sides. If shooting at dawn or dusk the 3mm wide bead is always the first choice.
As a Clay shooter with an eye dominance problem and who owns both a semi auto and an over and under what beads should I use?
Clay shooters use all lengths and widths. They will all achieve the same objective.
I have a 4mm rib on my side by side. Will the bead be sufficiently stable and stay in place?
On average the 3mm wide Shooting bead is the most popular and would be perfect for both the semi and the over and under.
Yes. The 3M adhesive tape used to secure the bead to the rib will adhere perfectly and securely to the rib.
My shotgun rib is not smooth does this matter when fixing the bead?
No. The adhesive will ensure the bead remains in place during normal use.
What is the main use of the Sportshooting bead?
The Sportshooting bead is the longest and brightest bead.
What is the main use of the Shooting bead?
In either 2.5mm or 3mm width it is excellent for pigeon shooting in shaded areas or wildfowling and duck flighting at dusk or dawn.
The benefit is shared by shooters without cross dominant eyes in poor light situations as the bead can use more light than the Sporting or Hunting beads.
The Shooting bead is the second longest bead. It is the most popular model amongst Sporting and Trap shooters, being average in length and brightness.
Will the beads brightness distract me and make me look at the end of the barrel?
The bead appears like any other bead, whether fibre optic or not, there is no need to look at it at any time.
It is the clever patented design that stops the wrong eye seeing it that is the secret of its success.
The Easy Hit!! bead is designed to trick the brain without any further help from you after it is fitted.
Where should I go to buy Easy Hit!! beads?
You can buy here on line or try it with the Coaches and Suppliers linked to this web site. Simply click the button to find your local contact and give them a call.
You can also contact us by telephone on 0845 895 1066 or fax us on 0845 280 6066 and we will take your order.
Is there any independent evidence to support the claim that this bead works to correct cross eye or master eye dominance?
Yes. Victor Scrooby of Classic Eyes Opticians is a Sports Vision Optometrist who lectures on Cross Eye dominance.
You can read his report and direct reference to Easy Hit!! by viewing the ‘Why it Works’ page.
Why has this bead not been on the market before?
Having been designed and patented nearly 7 years ago as a cross-eye eliminator it was not confirmed that it could have such a positive impact on shooters scores.
Do you use the bead?
Only now is its true worth being identified by shooters, instructors and coaches across the UK and Eire.
Yes. As a CPSA Level 2 Sporting Coach I have a totally dominant left eye and shoot from the right shoulder.
What axiom do you use when suggesting how to use the bead to a new customer?
I cannot shoot straight without the bead. In my opinion there is no better, more effective or natural way to restore binocular and peripheral vision and improve scores.
I say ‘Fit it and Forget it’. Like any bead, whether fibre optic or not, there is no need to look at it at any time.
Will the length of the bead make my gun look shorter and affect my shooting?
The Easy Hit!! bead is designed to trick the brain without any further help from us after it is fitted.
No. Your cross dominant eye (Master eye) will be the eye over the rib and the perception of barrel length should not play any part in your shooting with a correctly fitted gun.
How do I fit the bead temporarily for coaching or testing if the device works for me?
Use black electrical tape. This will remain in place whilst shooting and will not damage the gun or the bead during fitting, shooting or removal.
I use a Shotgun which has a centre bead halfway down the barrel. Do I need to remove this. If so, how can I do so without damaging the gun. Also, does the front sight need to be removed?
The black tape will provide no distraction to the shooter.
If the gun is fitted correctly you should in most cases (there are exceptions) see a figure of 8 formed by the two beads.
Do you have a question that is not answered within our web site?
If I change my gun can I remove the bead from my old gun?
In some cases the gap may be larger but seldom do the beads over lap. There is no need to remove either bead in order to fit the Easy Hit!! bead.
Easy Hit!! fits on the rib and butts up against the existing muzzle end bead. The Easy Hit!! bead should be visible in place of your existing muzzle end bead.
If the middle bead blocks out the view of the Easy Hit Bead we recommend you check your gun fit as this indicates that the comb is low.
If in doubt call us for live technical help. 0845 895 1066 9am - 9pm Mon - Sun. We recommend all alterations to shotguns are carried out by a qualified Gunsmith.
Yes. The Bead can be removed safely by using fishing line to slice through the adhesive (there is no flexibility in the fibre optic material. It must not be bent in any way) which seperates the bead from the adhesive. The remaining adhesive is then rubbed from the rib and base of the bead.
Why can I see the bead with both eyes?
Replacement kit consisting of new adhesive tape, surface cleaner pack, removal twine and full instructions is available priced at £15 whilst our very limited stock lasts. Once the stock of spare tape expires we will not be able to replace it. Due to this fact we do not promote the idea of indefinitely being able to transfer the bead between guns.
Call Customer Support on 0845 895 1066 to order a replacement kit or for further advice in relation to moving the bead. See item 17 on our Web Site Terms and Conditions page.
It is not possible to see the bead with boths eyes at the same time and have your head in the correct position.
If this happens mount your gun (after checking it is unloaded of course) at a mirror in your home.
You will find that your years of shooting with a cross-dominant eye has got you into the habit of craning your head over the stock to get the eye closer to the line of the rib.
The reflection in the mirror will confirm to you immeadiately that you need to bring your head back on side and shoot naturally and probably a lot more comfortably.
However, to accomodate your previous set up, which may have required a lower comb height, you may now need to review that height and have your gun fit checked.
Does the device have a power source?
No. The brightness of the bead comes from daylight caught by the high quality fibre optic material and channelled towards the shooters eye and appears as a bright dot.